Chrissy's Candle Creations - Branding/Packaging

The goal of this project was to create an entire branding package for a new small business. I selected Chrissy's Candles, which is a real business that sells handmade candles. I designed packaging for a box set, end cap and tote bag. I enjoyed creating a synchronistic variety of elements to help promote a product that people will love. I know the sense of calm a great candle in the home can bring and I reflected on that when designing my branding. My strategy was to convey the simplicity and purity of handmade candles that will bring natural scents into your home.